SAN DIEGO (March 16, 2018) – A 48-year-old woman crossing Fordham Street in Midway was struck in a hit and run last night. At 11:41 P.M, the driver hit the woman while turning onto Fordham Street and fled the scene, leaving her on the street with serious injuries.
“Every driver needs to pay attention and drive with care for the people around them,” said Maya Rosas, Advocacy Manager for Circulate San Diego. “We also must design our streets so that crashes like this don’t result in a life-altering serious injury.”
Circulate San Diego and a diverse coalition of 20 organizations have promoted a campaign for the last two years called Vision Zero, with the goal to end traffic deaths and serious injuries in San Diego by 2025. Mayor Faulconer and the San Diego City Council adopted a 10-year Vision Zero strategy in 2015.
The concept behind Vision Zero is that traffic deaths are preventable – through safe street design, education, and enforcement. The program has been successful in other U.S. and European cities. To date, 20 cities across the U.S. have adopted a Vision Zero goal.
2017 saw a decrease in pedestrian and all traffic fatalities but 2018 has seen a rash of pedestrians dying on our streets. No loss of life is acceptable and these pedestrian collisions show that more work is needed.
About Circulate San Diego
Circulate San Diego is a regional nonprofit organization dedicated to advancing mobility and making the region a better place to move, work, learn and play. Our work focuses on creating great mobility choices, more walkable and bikeable neighborhoods, and land uses that promote sustainable growth. For more information, go to www.circulatesd.org.