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MEDIA ADVISORY

PRESS CONFERENCE: Circulate Releases “Vision Zero at Ten Years” Citing Increased Pedestrian Deaths

Contact: Will Moore, Policy Counsel, Circulate San Diego - 858-210-7999 | [email protected]

When: Tuesday, November 12, 2024 at 8 AM

Where: Intersection of University Ave and 44th St., San Diego, CA 92105

Who:

    • Jeremy Bloom, Interim CEO, Circulate San Diego;
    • Will Moore, Policy Counsel, Circulate San Diego;
    • Families of pedestrians and cyclists killed in traffic crashes
  • What:  More pedestrians are being killed than they were ten years ago. On Tuesday, November 12, at 8 AM, Circulate will launch its latest report – “Vision Zero at Ten Years – Struggling Forward in a Safety Crisis.” This report analyzes San Diego’s efforts to make our streets safer for everyone. Circulate’s Policy Counsel, Will Moore, will present the report’s findings, and be joined by families of pedestrians and cyclists killed in traffic crashes

In 2015, Circulate helped push the City of San Diego to adopt Vision Zero – committing to eliminate traffic-related deaths by 2025. Since then, San Diego has made commendable strides toward improving road safety, implementing a range of measures designed to protect pedestrians, cyclists, and drivers. For example, the city has begun designing roads to be safe for all users, not just drivers. It has also established a practical approach to reduce injuries and deaths even when drivers and pedestrians make inevitable mistakes.

Despite these initiatives, deaths continue to rise. Deaths in San Diego are rising more slowly than the abysmal national trend – but that is no solace to the dozens of families who lose loved ones on our streets every year.

San Diego’s new approach, while praiseworthy, has not ripened into enough fully implemented safety measures to decrease deaths – much less bring them to zero. The report recommends increasing resources and expanding efforts to reduce costs and to speed up construction. Circulate and its Vision Zero allies call on the City to implement its plans with the urgency and commitment this safety crisis demands.

Visuals:

    • Cover of “Vision Zero at Ten Years – Struggling Forward in a Safety Crisis.”
    • Chart showing increased pedestrian deaths in the past ten years
    • Copies of the report “Vision Zero at Ten Years – Struggling Forward in a Safety Crisis.”
    • Families of pedestrians and cyclists killed in traffic crashes.
    • Advocates and members of the Vision Zero Coalition
    • A “Fatal 15” intersection – in the midst of a needed repair

Interviews will be available after the press conference in both English and Spanish.

A downloadable pdf of this media advisory is available here.

About Circulate San Diego

Circulate San Diego is a regional nonprofit think tank dedicated to advancing mobility and making the region a better place to move, work, learn and play. Our work focuses on creating great mobility choices, more walkable and bikeable neighborhoods, and land uses that promote sustainable growth. For more information, go to www.circulatesd.org.